IDC has submitted first quarter tablet sales estimates for the big five and there’s some interesting tidbits in year over year changes.
| Vendor | 2013Q1 Shipped | 2013Q1 Share | 2012Q1 Shipped | 2012Q1 Share | Growth |
|---|---|---|---|---|---|
| Apple | 19.5 | 39.6% | 11.8 | 58.1% | 65.3% |
| Samsung | 8.8 | 17.9% | 2.3 | 11.3% | 282.6% |
| Asus | 2.7 | 5.5% | 0.6 | 3.1% | 350.0% |
| Amazon | 1.8 | 3.7% | 0.7 | 3.6% | 157.1% |
| Microsoft | 0.9 | 1.8% | 0.0 | N/A | N/A |
| Others | 15.5 | 31.5% | 4.9 | 24.1% | 216.3% |
Who Are These People
Samsung sold almost two tablets to every five iPads. When sitting at the airport, coffee shop, or board meeting are you seeing similar usage? Who’s hiding 8 million of these things?
Silent ASUSsin
The often overlooked Nexus 7 was almost solely responsible for one vendor’s 350% growth in sales. This is fairly remarkable considering the relatively brief marketing campaign.
Enter Windows 8
Surface RT and Surface Pro came in just shy of a million units. We’re thinking this will grow significantly, especially amidst rumors of a 7″ model introduction to the line.